Social Media Marketing Podcast cover image

Video and Storytelling: How to Connect With an Audience

Social Media Marketing Podcast

CHAPTER

The Power of Storytelling

Everybody has a story. Everyone can craft and acquire the skills of video. No one is born knowing how to act on camera. The storytelling part comes in because our brains are wired to communicate through stories. We're able to connect with people and get them to remember us, get them to feel which you need for action. And that's the power of storytelling.

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