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How to Build a Better Business Through Design

Creative Confidence Podcast

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What Are Some Questions You're Asking About Your Business?

Exercise is all about identifying risky areas in your business, and then thinking about what would be the question you would ask to them prototypit. One thing that we often think about is just a really simple framework of risk versus certainty. The things that we have much lower confidence on and that our highest risk are the ones we often start with. And so if it feels hard, it's because it is hard.

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