438: How Nick Mowbray Built ZURU into a Multibillion-Dollar Toy Company
The Foundr Podcast with Nathan Chan
Toys - The Right Time to Expand?
In 2018, you created, you expanded to zero edge. Can you tell us what the thinking was there? And how did you know it was the right time to branch out? I think it was this. You almost have this healthy paranoia in the toy market because trends move so quickly. We can grow to a couple of billion revenue in toys annually, but after that, it gets really difficult to keep growing just because of the size of the market and how much shear we have to take as a quail or a barbie for example. That started us out. What I started with, you know, Rasklan, friends diapers in New Zealand was the test thesis. We took
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