Introduction

Quibby launched on april sixth and immediately signed up one point seven million customers. It's so rare that there's such a public example of the text book wrong way to start a company. People are focused on what's right in front of their face right now, on the immediate, painful problems. Covid is a force multiplier for start ups. If what you're building is solving a big problem for customers, they're going to be more willing to jump and act on it now than they ever have.