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The golden age of exercise

Today, Explained

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Cultural Shifts in Fitness: 1950s to 1970s

This chapter explores the evolution of exercise perception in America from the late 1950s through the 1970s, focusing on the societal fears and misconceptions surrounding physical activity, particularly among women. It delves into the transformative influence of key figures and movements that reshaped fitness culture, such as the women's movement and the rise of exercise science. Additionally, it highlights landmark moments like the inclusion of women in the Boston Marathon and the advent of popular workout trends, setting the stage for contemporary fitness practices.

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