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Jason Wild - From $80k to $1.7Bn

The Business Brew

00:00

The Importance of Licenses in the Cannabis Industry

All the revenue in the US or most of it was out West, right? You know, California was the biggest market in the world. But then I started seeing all these companies that were coming in to see me that were operating in these limited license East Coast markets. It just comes down to there just being a lot less competitors. Therefore, pricing is, you know, your pricing is better. And also on the East Coast, you pretty much have to mostly be fully vertically integrated. That's really the main reason.

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