Leaving El Salvador for the U.S. as a political refugee when he was three years old, José Barrios always felt like he was different from others. He didn’t realize for many years that this was because he’s an entrepreneur. Now, Jose owns a janitorial and maintenance company that operates in two states. In this episode, José tells all about his journey to business success.

Here's some of what you'll learn in this episode:

Why being an immigrant entrepreneur can be an advantage.
How José discovered what he loves doing.
How The Strategic Coach® Program is “the gift that keeps on giving.”
How José finds value in people who are often overlooked.

Show Notes:

Being an entrepreneur is something you’re either born with or not.

Entrepreneurs don’t fit in everywhere they go.

It’s a double-edged sword having an entrepreneurial mindset without the tools and the framework for it.

One thing all Strategic Coach thinking tools have in common is that you can start applying them immediately.

Strategic Coach clients can always be collaborating with more and more people.

When you feel like you belong, you have more purpose.

People are attracted to individuals who have purpose and freedom.

Resources:

Leverage: Operational Efficiency Training & Consulting

The Entrepreneur’s Guide To Time Management

Shannon Waller’s Team Success Podcast

Full Episode: Wednesday, December 10, 2025

World News Tonight with David Muir

Outro

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