FINITE: B2B Marketing Podcast for Tech, Software & SaaS cover image

#117 - Marketing complex B2B products with Martha Aviles, VP of Marketing at Talroo

FINITE: B2B Marketing Podcast for Tech, Software & SaaS

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How to Reach Customers Who Have Left

I know sometimes that processes of talking to customers can feel a bit difficult or strange. Often it's even just hard to reach them or incentivize them to talk. Are there any tips or tricks you've used to reach the right people and make sure you're having the right conversations? I think definitely whatever CRM your company is using, I'll just say Salesforce because that's the one I'm most familiar with.

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