3min chapter

Why Do We Do That? cover image

9. Why doesn't everyone clear up?

Why Do We Do That?

CHAPTER

The Twofold Cost of Free Riding

Michael Wolraich: Free riding takes lots of different forms, but at heart it's a form of enjoying a benefit without contributing to the production of that benefit. So if cooperation is so important and some people are free riding, how do we get them to stop? He says punishment is a high risk strategy for trying to solicit cooperation because it can quite often prompt retaliation rather than cooperation. "I probably would be quite careful about using two overt forms of punishment," he adds.

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