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Building a Community First Brand
I saw this as an opportunity to start building our brand and get people interested and engaged in what we were going to launch. In the end it sounds like a very strategic plan and it actually worked out really well. I don't know what would have been better though getting my product live sooner might have been more appealing to me. To give you some perspective on where we are in terms of a business, that was when we launched in April 24th of 2021 and this is kind of our latest quarter here so this has been our trajectory. And looking back now I'm very glad we launched with a community of people who actually knew who we were because it might have looked a little bit more pushed