We Got Super Into Toy Cars, Part Two: Rivalry and Nostalgia
Ridiculous History
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The History of Die Cast Miniature Cars
Matchbox has a long history of tie-ins with brands like Coca-Cola, Lipton's and Nestle. They also make bespoke limited edition models for different markets or in collaboration with the famous department store Harrods. Matchbox makes a lot of money from this because they're so desirable to collectors.
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