The Importance of Prioritization

"I want to have a company brand that kind of lives outside of me being the face. Like, I want to actually have a brand that is maybe one day somebody will look at it and be like, okay, we could acquire that," he says. "For me, I've tried to create a life that I don't have to do things that Idon't want to do." He also talks about his non-negotiable priorities: fitness, tech, numbers, data,. accounting, finance, nope, not my superpower, build the people around me to do it.