2min chapter

Operations with Sean Lane cover image

The Genesis of Drift’s Sales Lab with Kyle Bastien

Operations with Sean Lane

CHAPTER

How Do I Know if This Is Better?

Kile is building advocates and champions for what will then come out of sale slab. He records his own versions of these demos for others to give him feedback. By doing this, he's already set the tone for what it's like for a rep to participate in sales lab. And so you're optimizing for adoption when you do go to roll it out.

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