
A Healthtech's Journey Of Finding Product-Market Fit | Kiran Kalakuntla @ Ekincare
Founder Thesis
00:00
Do You Charge Just for Diagnostics?
Maxi: For the first 10 customers, we sold it like platform as a service. And what we realized was that 30 lakhs or 20 lakhs or five lakhs that we were getting was being as compared to packaging it and selling it. So far as it didn't make sense to sell it as a solution alone. If it was not for healthcare, where there's more dependency on the source and the data that we're collecting, that could have made sense. But in our scenario, we have to control the entire experience,. We are adding tele-consultation so we can scale horizontally. The bundle includes annual health checkup, one dental vision, discount on glass, preservation
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