Audience Growth and Impact

Every 30th September, the podcasting world comes together to celebrate podcasting on International Podcast Day. We're celebrating today by saying thank you to the Coffee Break community in this special podcast episode. International Podcast Day aims to raise awareness about podcasts and gives podcast creators and listeners a chance to celebrate the medium and the podcast industry.

But podcasting has been around for a lot longer than that! Back in 2004, broadcaster Adam Curry asked developer Dave Winer to develop an audioblogging system and without going into the technical side of things, or indeed who specifically “invented” podcasting, it was Curry and Winer who got the ball rolling. The word “podcast” however, was first mentioned in a newspaper article in the Guardian by technology reporter Ben Hammersley. It was declared Word of the Year by the New Oxford American Dictionary in 2005.

Of course, at this stage Coffee Break hadn't yet launched, but Coffee Break host Mark did start podcasting for an education project he was running at the time called Partners in Excellence or “PiE”, and The PiEcast was used to bring a community of learners together and help them develop their language skills. Mark quickly realised that podcasting was the perfect medium for publishing language lessons, and for sharing his passion for languages with a wider audience. 

Coffee Break Spanish was launched in October 2006. As the very first Spanish podcast for beginners on iTunes, it quickly gathered an audience and learners around the world started learning with us. Since then we’ve gone on to produce Coffee Break French, German, Italian, Chinese, Swedish and English and we have plans to develop more Coffee Break languages in the future. We’ve also created shorter podcast series called One Minute Languages covering over 30 languages from Arabic to Zulu. 

We’ve published well over 1,000 episodes across the different languages and our podcasts have been downloaded over 290 million times, and we currently deliver over 2 million free language lessons every month to a community of Coffee Break learners.

So that’s why today, I’d like to take this opportunity to thank you, our podcast listeners, our Coffee Break community. Without you there wouldn’t be any Coffee Break! Thank you for choosing to listen to our shows, to learn with us and to share your 15 or 20 minute coffee break with me and my cohosts on each episode of the show.

Now just before we finish, a couple of important points: if you’d like to hear about the latest episodes and series from Coffee Break, make sure you join Mark on Sunday 4th October at 4pm UK time / 11am Eastern / 8am Pacific for a live broadcast on YouTube and our Facebook pages. You can go straight to our YT channel - Coffee Break Languages - and click the “Set Reminder” button.

And, if you’d like to help us celebrate International Podcast Day, why not simply tell a language-loving friend about what you’ve learned with our podcasts and help us grow the Coffee Break community even further?

Merci beaucoup - vielen, vielen Dank, muchísimas gracias, grazie molte, xiè xie nimen, tack så jättemycket and thank you! There’s lots more coming from Coffee Break and we hope you continue to enjoy learning with us. Happy International Podcast Day!

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