18min chapter

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Ferrari: Magic from Maranello - [Business Breakdowns, EP.140]

Business Breakdowns

CHAPTER

Ferrari's Manufacturing and Vertical Integration

This chapter explores Ferrari's manufacturing process and the concept of vertical integration in luxury goods manufacturing. It discusses the components that are sourced from trusted suppliers and the significant portion of the manufacturing process that takes place on-site in Maranello. The chapter also compares Ferrari to other high-end car manufacturers and highlights the factors that set Ferrari apart.

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