Ross Simmonds - How To Write Content That Shapes Culture (Content Legends Virtual Series)
The Marketing Millennials
The Four E's of Content User Fit
How do you go about like knowing your audience to be able to create educating, empowering content? I think it starts by understanding the importance of really getting to what I call content user fit. You can do this on Twitter by doing research. You can even go inside of Facebook groups where your audience is spending time and just immerse yourself with the culture in the space that your audience is within.
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