
23andMe's Fatal Flaw | Defying Gravity? | 2
Business Wars
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The Rise and Fall of 23andMe: A Cautionary Tale
This chapter examines the turbulent history of 23andMe, covering its ascent and the challenges faced by its founder. It highlights regulatory issues, market shifts, and a significant data breach, prompting a discussion on the viability of the company's business model and its effect on consumer trust.
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