AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
3min chapter
Die Lego Story | Krieg der Steine | 2
Kampf der Unternehmen
Lego und McDonald's: Eine risikoreiche Partnerschaft
Dieses Kapitel beleuchtet die strategische Partnerschaft von Lego und McDonald's in den 1980er Jahren, die Lego half, in Nordamerika an Bekanntheit zu gewinnen. Es wird auch die zunehmende Konkurrenz durch Playmobil thematisiert und wie dies Lego's Marktstrategie beeinflusste.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode