This chapter explores the evolution of passion and purpose in entrepreneurship over 15 years, stressing the importance of staying true to one's values and brand in business and personal relationships. It draws parallels between success in entrepreneurship and love, highlighting the dangers of compromising for short-term gains and the significance of aligning with core values for lasting fulfillment. The speaker reflects on past experiences of saying yes out of survival instinct, emphasizing the importance of self-compassion and forgiveness for mistakes made in both personal and professional realms.

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