Deep Dive with Ali Abdaal  cover image

How To Build A Multi-Million $ Dating App | Shahzad Younas Founder & CEO of Muzmatch

Deep Dive with Ali Abdaal

00:00

Creative Advertising Strategies for Brand Awareness

This chapter explores the innovative advertising strategies of a dating app tailored for the Muslim community, highlighting the clever puns and cultural references used in the campaigns. While the ads may not have directly increased downloads, they successfully enhanced brand awareness and credibility among potential hires.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app