In two thousand four when we started on desomeda, the way books were you could only read them on your pc. There were no like off line readers and tablets and devices in those days. The e books had existed for four or five years before the kendall launched but it was a tiny business because no one had imagined wl what do i need to create? What's the new thing i need to build to make ye books work? We defined what would be the ideal reading device. Everything from it would be always connected to the inner net,. And then in terms of storage, there's a whole bunch of different types of storage. It narrowed down to simple storage service was