Just the Right Book with Roxanne Coady cover image

Barry Nalebuff: Don't Fight Fire With Fire; Fight Fire With Water

Just the Right Book with Roxanne Coady

CHAPTER

Do You Know What You Want?

You can't count on people knowing what it is they want. Ye, you actually have to talk to them about what they 're trying to achieve. That will help you understand what it is that they want. So tell them what it is you want so they can give it o you. And it's true, you may end up getting less on the cash frontier, but you're going to get something that's more valuable to you, right? But the key, the key barry throughout the book, is you need to know,. as the entering into the negotiations, whether you're david or goliath, or your even or your sibling, you have to understand what you want and

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