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4min chapter
How Hypergrowth Companies "Run Revenue" with Clari's Kyle Coleman
Operations with Sean Lane
How to Run Revenue Using Clary BI and CRM
The traditional BI or CRM tools aren't enough to run revenue anymore. Kyle taught me that revenue is not an outcome, but rather a series of processes and inspection points. It turns out that Kyle and the team at Clary learned about this the best way that any company can from their customers. They had put together what they referred to as a 13-week cadence for running revenue. What happens in week one? What happening in week two? All the way through week 13 of the quarter.
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