There are about 15% of people who cannot see 3D if they go to a 3D movie, right? So this seems very simple, but like they put on the glasses and the movie looks exactly the same to them. I've hosted dinner parties and movie screenings where people come over and they can't see in 3D so they just don't like it as a technology or tool. And we think about how many different kinds of ways to see and interact with the world there are. It's quite possible and plausible that our preferences are shaped by this underlying phenomenology. There are people out there that have no inner monologue, that have no voice on the inside of their head,