S02E08 Inside Marketing Design at Dropbox
Inside Marketing Design
00:00
The Lean Approach to Product Design
The home page is obviously like a highly important revenue driving service that wrong decision-making can really affect money and so we have to get it right. how do you decide when you are going to take the time to do all this research versus something where you might be like well if we do a bunch of research on this maybe our time could be better spin elsewhere? The team was lean when you get to large companies like drop box it's very easy to have like 17 people on a project, but i think what was really a shining star on this project is we kept it lean We were really really really close," says John Sutter.
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