Uber's Culture and Struggles

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As the company scaled, it did so aggressively, often fighting with cities for the right to exist alongside the taxi medallion system. Frida spent hours talking to Uber's senior executives about what she thought needed to change. Then in 2017, an Uber engineer named Susan Fowler wrote on her blog about her terrible year with the company. It was exactly the kind of abusive behavior Frida had fought against for decades. The Cape Hores were at an uncomfortable crossroads.

In part 2 of this episode with veteran founders and investors Mitch Kapor & Dr. Freada Kapor Klein, we get into the data of building human-centered cultures. In part one, we heard how Mitch and Freada went all-in on investing their values, committing 100% of new investments in “gap-closing” companies that aim to improve society, even as they aim for scale and liquidity as well. Now, Mitch and Freada can share how that’s played out in practice, with both positive examples … and some negative ones as well. (Yes, they were early investors in Uber!)

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