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Building India's Largest Protein Brand | Sameer Maheshwari | SparX by Mukesh Bansal

SparX by Mukesh Bansal

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Understanding and Targeting Customers

The speakers discuss their approach to understanding and targeting customers, emphasizing the importance of knowing the problem they are solving and identifying diverse customer segments. They share examples of devoting time to increasing NPS scores and visiting people's homes to improve brand perception.

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