17min chapter

The Dissenter cover image

#1044 David Pinsof: The Psychology of Incentives and Opinions

The Dissenter

CHAPTER

The Dynamics of Likability and Opinion

This chapter investigates the traits that shape likability, such as honesty and kindness, and emphasizes the role of communication in social evaluations. It discusses how opinions are influenced by social acceptance and the desire for status, suggesting that individuals often align their beliefs with those of high-status figures in their networks. Ultimately, the chapter highlights the complex interplay between personal preferences, social norms, and the motivations behind expressing opinions.

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