3min chapter

"World of DaaS" cover image

Nicholas Thompson, CEO of The Atlantic: AI and Media

"World of DaaS"

CHAPTER

The Immediate Business Is Hard

"She doesn't really, I'm sure she wants to make a profit, but that's not her," says John Sutter. "My incentives to get this thing to break even and break even plus a dollar are extremely high" The Atlantic will have a value both based on its forward cash returns,. forward profits, but also on what's the value of owning the Atlantic.

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