2min chapter

The Future of Identity cover image

Ankur Patel: Microsoft’s Decentralized Identity Product—Entra Verified ID

The Future of Identity

CHAPTER

Antra's Approach to Progression Profiling

I've seen generally companies that are getting quite a bit of attraction having two different approaches. To focus on credentials that are high frequency, more relatively low value credentials or things that are used every day in people's lives. For our customers, we offer them external identity as a solution for those low assurance, high frequency use case. So if you're a sandwich shop, you'll sell on least friction on ordering that sandwich. You don't even need to know it's Riley. And then if you step up from it and you want to sell some alcohol that goes with it, then you can say, look, I want age proof and so on and so forth.

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