AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
2min chapter
EP#140 | Good, Bad & Ugly Creative Experiences
Corridor Cast
You Can't Over Communicate
"i love filming all the stuff with them. It's always a hoo," he says of his co-stars. "The only mistake we made was we sent a rough cutye very go wen." The coffee company is adding more bells and whistles on their products, but they're still trying to keep things simple.
00:00
Transcript
Episode notes
Speaker 4
But once you learn it, it's like, no, you cannot over communicate. Every question, every every clarification, like, get it down, preferably for me, get it down on paper, on e mail. Get it down where you can allude to it later in the future, just protect yourself by over communicating as much as possible.
Speaker 2
Ye, ye, no, totally. Although, an, ye, almost. It's maybe a little too recentbut, y, you're takin about the black rifle coffee guys. And so, i, i'd love working with thos theire sa on te o with, i love filming all the stuff with them. It's always a hoo. But it was really funny last year with the commercial, because, you know, we, we made this commercial with themand at bas pro shops, we're all, i have to doi, we had a script, we made story boards for the entire thing. Noe ever wewe w basically was like yet, here's the whole thing. It's probably ong to be about, like, three or four minutes long. And here's the deal. And a, we, the only mistake we made was we sent a rough cutye
Speaker 3
very go wen.
Speaker 2
Yet, with working with us, like, their film making approachis generally like, you know, theywy the'r. They're adding more bells and whistles on their stuff right now and doing more, you know, sinema, the effects, babaa. But, you know, at that point in time, it was still very much like a, you know, you can do half the effects ind premier kind of minio. And when we sent em the rough cut, we were like, i like, yaf court, like, we knowh will put some final sound o music, an put, i pon a ton of the effect, yes, but we just wanted to get a feeling of this. But we sent it and, like, you know, the response from evan was like, what the fuck is this?
Speaker 3
Ha, ha. I think he put it
Speaker 2
some somehow like that.
Speaker 1
He was ot o, tis, like, nat said it hurt. He said it hurt his eyes to look at
Speaker 2
and i and, i mean, obviously, we want you a ton of previsions after that. And that was like, you know, hat, you know, i want to make them happy. Want to oto make this go well, cause it's fun working with them. Ah, ye, it was. S, it was very much a shocker. Ye, after er, like story boarding the thing and like having it alli very well planned out, yand
Speaker 3
just like those vfthe vifex goggles. Wen on awell,
Speaker 1
heavans. Evans not a, he's not a film guy. He's not a video guy, like he, he's been in a ton of vidios, but he's, he's a coffee guy. That's what he knows he doesn't. I know he you can't send him a draught and go like, yo, and there'll be a bunch of cool visual facts, sound design, and this'll be smoothed out, and that'll look better, and we'll put some color on that, like, no, he just looks at it and goes, what the fuck
Speaker 2
is this?
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode