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This Music Publicist Has Upended the Entire PR Model
The New Music Business with Ari Herstand
The Importance of Music Press
There were publications that told me, no, this is not something we want to do. There are publications that wanted a lot of money. What's the point of that? The artist is going to be pissed. I still have major artists that come to me and want to press. And you know, obviously when people grab what I used to eat, when they look at that way, they're very easy. But to me, it is still very important.
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