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How To Generate 100+ Viral Content Ideas In 30 Minutes

The Espresso Hour

CHAPTER

Borrow Credibility and Build an Audience

Dickey: When you borrow credibility and go research the experts and share what they had to say, you're going to learn much faster. So if you're a beginner saying, Hey, I'm not really an expert in any topic, but I want to learn about these things, do the two year test in reverse," he says. "You can and should do both"

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