The Growth of Hot Star

I'd love to say that we saw it coming and that our projections were bang on but I think there were a few factors that really contributed to the significant step up in the growth trajectory. One was the cost of data becoming as cheap as a date as quickly as a date. The other factor that played a huge role was the accessibility of data improving to the extent that it did. And I think the third and final factor was something that obviously we invested a lot of time effort and resources and was to make streaming as seamless and experience even if you were operating at data speeds which weren't optimal.