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How to create content that stands out with Lily Ugbaja

Search with Candour - SEO podcast

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How Do We Differentiate Ourself From AI Generated Content?

You want that customer journey to be as simple and straightforward as possible. That's the wider, the bigger picture of marketing. You build brand equity such that when someone is maybe scrolling on social media or scrolling to the subs and they see your link, whether it's number three or number five,. They skip the others and they come to you because they know that they're going to have their intent fulfilled. So I guess my big question for you as a copywriter, as a content marketer, how do we best kind of differentiate ourselves from AI generated content? How do we separate human created stuff that is following the lemur structure compared to AI generated content?"

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