3min chapter

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Who Owns the Experience of Work? Managers as Product Managers | Alex Komoroske

Work For Humans

CHAPTER

The Art of Narrative in Experience and Product Design

This chapter examines how storytelling acts as a crucial framework in creating immersive experiences and effective product management. By drawing parallels to Disney's event design, it emphasizes the significance of a coherent narrative in enriching and organizing experiences and products.

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