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194 - How Crypto Saves The Internet | Li Jin & Eugene Wei

Bankless

CHAPTER

The Evolution of Social Media: From Web2 to Web3

This chapter traces the evolution of social media from its early roots in Web1 to the transformative era of Web2, highlighting key platforms like Facebook and MySpace. It discusses the impact of the advertising business model on user behavior and the structure of the social media industry, as well as the challenges new entrants face in a market dominated by large players. Looking ahead, the conversation explores the potential of Web3 social models and emerging technologies to reshape social interactions and create new opportunities for smaller communities and creators.

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