The Five Things a Whisper Idea Needs to Be Worth Your Time

The Holy Grail is an idea that feels like you've been subconsciously preparing to start it for years. Whisper ideas tend to be product led, a dating app for people with dogs, chat GPT for coaching. But your differentiator should never be before someone else does it. It should be because no one else can do it and we need to lean into our Venn diagram.