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The State of the Metaverse with Matthew Ball

Building the Open Metaverse

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Facebook Is More Confronted With This Advertising Model

facebook is an incredibly concentrated business, and to their detriment, almost all their revenues come from advertisements. I do think that no matter how important advertising is in the future, they definitely aspire for a more diverse and less healthier business. In gaming, of course, as we know, advertise n is not commensurately revenue generative compared to other mediums. The second thing is to recognize that we actually can size the advertis in economy pretty effectively. Its roughly one % of g d p. It's nowhere near that, especially in three d rendered in rich virtual worlds. Pretty much every medium that has resisted it eventually gets ads for the very reason in which we don't have them to

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