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The Number One Factor in Cars
The number one factor that people, and this includes millennials who people think aren't buying cars, but actually their car purchasing is increasing. Cox Automotive did a study last year and they found that the technology in the car was more important than brand or model. The idea that no one's going to be owning their own car in 10 years, I don't think that's going to happen because we tend to forget that this is a new technology.