How Airbnb & Uber Took Over the World
Secret Leaders with Dan Murray-Serter & Chris Donnelly
Navigating Marketplace Dynamics
This chapter examines the operational challenges ride-sharing services like Uber face in balancing driver attraction with consumer demand. It highlights innovative strategies, such as surge pricing and the cold start problem, to create a reliable marketplace. The discussion extends to Airbnb's impact on the travel industry, exploring various marketplace models and their unique operational complexities.
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