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End-of-year Reflection and 2023 Forecast

Ecommerce Conversations

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Building Relationships With Influencers Is a Long Game

I feel like building an affiliate network, we're working with influencers is like a really long game. So what we saw when we launched that at the beginning of the year was essentially we're only doing about 200 bucks a week in affiliate sales. And by the end of the year, we've gotten that up to about 1300 bucks a week. 1300 times four is a 5,200 bucks a month, which, you know, is nothing to brag about,. especially when on Facebook, you could literally spend 1200 bucks in a day and theoretically drive through 5,000 bucks of sales. But I feel like it's seen that progression and that growth, where we now have kind of like

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