5min chapter

Choiceology with Katy Milkman cover image

Not Quite Enough: With Guests Howard Scott Warshaw, Sendhil Mullainathan & Anuj Shah

Choiceology with Katy Milkman

CHAPTER

The Cost of Hyper Focus

In the ET video game, Howard Scott Worshaw was seriously short on time to complete a complex project. His hyper focus on getting the game completed by an unreasonably tight deadline meant that he missed things. In our beanbag tossing game, some of our volunteers were rich when it came to tossing attempts. And we found that more often than not, the player with one beanbag was more accurate with one throw than the average accuracy of the player with five beanbags. The impact of scarcity on how we make decisions is fascinating but can also be problematic.

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