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448: Scaling an Ecom Brand From Scratch to $700K in Year One: The Sales Engine Playbook with Catherine Smith Licari of The Small Business Planner

the bossbabe podcast

CHAPTER

From Playground to Boardroom

This chapter recounts the speaker's journey from childhood experiences that ignited their passion for media and fashion to their professional endeavors in the e-commerce and luxury apparel industries. It highlights the impact of personal challenges and entrepreneurial spirit on their understanding of financial independence and career aspirations. The speaker emphasizes the importance of accessibility in financial services to empower aspiring entrepreneurs, especially in the context of the pandemic-induced business boom.

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