Catherine, i would do a product profitability audit. What items are the most profitable and then what items are costing you the labor? You have to actually have a fixed menu of products. The problem with optione is you can't scale that bugger. If you're going to go sa jeff, you're goin to go fishing and find some salmon and make it for every customer,. yu're going to have three customers at the end of a week. So us as business leaders constantly have to sort of say, k how much concierge custom business do i want to do? But do if i want this thing to get to 20, 30 million, where i'm

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