My First Million cover image

Sara's List Hostile Takeover and The App that Made $1M In Ten Days

My First Million

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The Viral Journey of a High School App

This chapter explores the entrepreneurial journey of Nikita, who developed the viral app TBH while at Berkeley, leading to its acquisition by Facebook. The discussion highlights the challenges of app creation, user engagement, and strategic marketing as a new school-focused app gains remarkable traction. Amidst its success, the chapter also addresses emerging rumors and public relations strategies relevant to the app's controversial reception.

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