Why we're sick of franchise movies
NO SUCH THING
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Franchise Fatigue: The Decline of Superhero Cinema
This chapter explores the rise and current decline of franchise films, especially superhero movies like those from Marvel. The speakers reflect on their nostalgia for earlier films and critique the overcomplicated narratives and reliance on prior knowledge that have alienated casual viewers. They discuss the financial struggles of major franchises and the perception that recent content is being created more for merchandise than for storytelling quality.
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