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Saving Barnes and Noble | The Emperor of Little Italy | 1

Business Movers

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From Dreamer to Entrepreneur: The Rise of a Bookstore Visionary

This chapter recounts Leonard Riggio's early aspirations of establishing his own bookstore after achieving success at a university bookstore. It highlights his challenges in gaining his father's support and the founding of the Student Book Exchange, while also hinting at the decline of Barnes & Noble and Riggio's vision for its revival.

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