Declined Dragons Den offer & Built a £5m Chocolate Business - James Cadbury
James Sinclair's Business Broadcast
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Challenges in Building a £5 Million Chocolate Business
The chapter explores the obstacles faced in establishing a successful £5 million chocolate business, including low sales, logistical issues, competition from well-established brands, and the struggle to secure retail partnerships. The speaker discusses strategies like expanding product lines, utilizing online advertising, and navigating the complexities of entering the grocery market to achieve profitability and growth. They delve into the financial implications of marketing expenses, supermarket collaborations, and the overall impact on profit margins in the competitive chocolate industry.
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